Trade Marketing Specialist M/W


Réf : 173
Publié le 10/01/2018

Trade Marketing Specialist M/W


Casablanca - Casablanca-Settat - Maroc

Présentation de l'entreprise

By thinking out of the box, WIKO company , quickly asserted itself as a brand recognized in the universe of mobile telephony and mobile accessories .
In 2011, we created Wiko in Marseille, South of France, with the desire to share our expertise with our customers by offering products similar that suit them, facilitating their daily lives. Wiko pursues his fast deployment in the world with a presence in over 30 countries.
At Wiko there are people, stories and ideas that make each phone a unique product, designed and created to satisfy us all.
Our expression and tone are defined and cultivated in France, providing a “French” inspiration and vision.
To grow our common project, join us!

Description du poste

Exciting opportunity in WIKO Morocco as Trade Marketing Specialist based in Casablanca.

The Trade marketing Specialist is responsible for developing marketing programs targeted to retailers and distributors, partners.
She/he helps to implement marketing programs that increase Wiko ‘S brand presence and market share.
The Trade Marketing Specialist works closely with the Sales team to ensure that trade marketing strategies are aligned with sales objectives.

• Collaborates with the Sales Director for the production and implementation of in store activities, including point of sales materials and promotions
• Develop ATL (80%)/BTL (20%) in coordination with the Sales Director
• Oversee the deployment of the shop display plan, in terms of Wiko brand image on POS through shelves customization and Wiko furniture; in charge of the structures maintenance (tech sheets, alarm systems, products layout)
• Manages the point of sales material by finding the most efficient solutions
• Coordinates the promo flyers customization requests from dealers together with the local agency and the international HQ team
• Provides promotions results analysis and report competitors promo activities
• Collaborate on B2B’ events management.

Profil recherché

Your Educational background:
• University degree in Marketing/Sales or applicable working experience
• Knowledge of English language
• Strong PC literacy (Excel, PP)

Required level of experience :
 Recent graduate  < 3 years  3 à 5 years  5 à 10 years  > 10 years
• Relevant experience in Sales/Category/Trade Marketing in FMCG,
• Minimum 3 years to 5 years of experience

Languages :
ENGLISH :  Mandatory  Desired / Level :  Intermediate  Fluent
Other languages : French an asset
Languages: Arabic and English

Computing or other skills :
Computer skills including presentation and Office package (Word, Excel, PowerPoint)

Profile’s quality wanted:
• A valid driving license.
• National zones for travelling,
• Organization skills
• Creativity
• Respect deadline
• Hands on
• Strong analytical skills
• Ability to get into details and structure project efforts;
• Likes to work independent and feels good when being challenged by an ambitious target; Self-motivated, and able to work in a fast paced environment.

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